Liftoff by Bottle Rocket
Brought to you by Bottle Rocket, ‘Liftoff’ is a podcast about experience. We talk business transformation, product growth, leadership and everything in between. It’s about real people, real advice and real conversations that lead to actionable insights for your business. Bringing together years of strategy and design experience, co-hosts Tony Daussat and Peter Klayman highlight the challenges facing today’s business professionals. Featuring conversations with other professionals, Tony and Peter discuss physical, digital and human experiences and the role they play in our lives. Liftoff was born as an evolution and extension of the podcast, Experience Design with Tony Daussat.
Liftoff by Bottle Rocket
The Hidden Science of Neuromarketing (with Prince Ghuman)
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Season 3
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Episode 3
Prince Ghuman is a neuro-marketer whose focus is on the ethical applications of neuromarketing in the consumer world.
Together with Matt Johnson, PhD, a neuroscientist whose focus is bridging the gap between science and business., they co-authored the book Blindsight, a book that covers neuromarketing and consumer psychology.
Take the red pill and enjoy this mind bending episode of Liftoff by Bottle Rocket.
Check out the book, Blindsight: Here
Connect with Prince Ghuman: Here
Find out more about Liftoff: Here